My customers often ask me what is the importance of using a cleanser. Aren't all cleansers the same? Can't I just use soap and then spend my money on other, more important, products?
Your cleanser may be your "most important" product because cleansing is not a generic, one-size-fits-all process and matching your cleanser appropriately to your needs affects everything that happens afterward.
Cleansers are NOT ONLY meant to remove makeup, dirt, and grime but also should preserve your skin They prepare your skin for the next step in the program. Because the act of cleansing can disrupt the skin's fragile moisture barrier, if you choose the wrong cleanser, you may be setting your skin up for future irritation.
There are different types of cleansers designed for different type of skin needs. If you skin is dry, there is a cleanser that adds moisture to it. If your skin is oily, there are cleansers designed to extract the extra oil. If you have sensitive skin, look for a fragrance free, alcohol free, dye free cleanser that is creamy and will not irritate your skin.
Many of us have been conditioned to belive that we need a cleanser to foam up with lots of suds to effectively clean our skin. However, suds are not always necessary and oftentimes undesirable. Most of us need to be careful not to strip too many lipids from our skin. The RULE OF THUMB is the mount of cleansing suds should decrease as skin becomes dryer or more sensitive.
When looking for a cleanser, you should make it simple -identify your most important skincare issue and find a cleanser that addresses that concern.
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